Last year, Tiger Beer and WWF teamed up to launch the #3890Tigers campaign to spotlight endangered wild tigers (was an amazing privilege to be part of). This year, they're collaborating with KENZO Fashion and four emerging artists, Esther Goh, Julienne Tan, Meryl Smith & Sean Lean, to create #RareStripes -- a unique fashion collection inspired by real stories of wild tigers.
The garments are sold at Kenzo stores in which all of the proceeds will go straight to increasing the population of wild tigers. I hope you can join us in the fight! I mean, why not? Tigers are so freaking floofy and majestic and deserving AND you get a beautifully designed piece of art to wear. Simply sharing this campaign would be a big help!
You can find more info about Rare Stripes at tigerbeer.com.sg/rarestripes.
